🗣️ How to get AI to write in your Brand Voice — consistently!

Does this look familiar?

I know I’ve certainly used AI to help with cards, speeches and other everyday writing I need to do.

This has become the norm. Increasingly so.

Will we forget how to write ourselves? Maybe! There’s a phenomenon in China called 提笔忘字 - basically means “pick up the brush, forget the word”. People now type so much in China (on phones primarily) that handwriting the characters becomes difficult! Something similar may happen with our own writing!

So...should we just not use AI to write? At all? Maybe! That's one approach.

But we are entrepreneurs. We use tools to accelerate ourselves and our customers. And if we're going to use these tools - which let's be honest, we are - we need to use them well.

That means learning how to properly capture and replicate our tone of voice. Whether it's for personal writing or business content, if we're going to leverage AI, let's do it right! Nothing worse than i) losing our ability to write and ii) replacing it with something generic and rubbish! Ha!

And this is exactly what's keeping marketing directors and business owners up at night. They're not debating whether to use AI anymore - they're wrestling with how to use it effectively to maintain a consistent brand voice across hundreds of pieces of internal and external content each month. This opens up opportunities for us!

That’s what we’re covering in my latest AI Business Playbook.

Get it now.